Tuesday, October 19, 2010

Earworm / meme-worm - I ee I ee I. Translation.

After much confusion, here's the long-form. (A lesson in crafting a better 140 character post and knowing your audience.)

ORIGINAL POST:
Ear-worm for the day and lingering meme-worm: I ee I ee I. I am your butterfly. I need your protection. Need your protection.

TRANSLATION:
I can't get that Die Antwoord - Enter The Ninja song out of my head.
http://www.youtube.com/watch?v=wc3f4xU_FfQ&p=5CAD4BCAFA6E8FBF&playnext=1&index=2

I've been singing the 'protect me' lyric to myself all day. ...and the viral video, Die Antwoord - Zef Side, has been playing over and over in my head for the last few months.
http://www.youtube.com/watch?v=4_pS46YRMIQ

GLOSSARY:

EARWORM - a song you hear that plays over and over in your head and you can't stop it.
Great podcast about earworms:
http://www.radiolab.org/2008/apr/21/earworms/

MEME - An idea that (at least these days) typically spreads quickly and broadly via the Internet. i.e., viral video.

MEME-WORM - (I made this up.) It's a meme that plays over and over in your head, but it's not necessarily a song - an idea that you can't shake - perhaps a video-worm, but not necessarily just video.

DIE ANTWOORD - A band. They seem to be poor South Africans with a carni-rat vibe, but I don't know much about them. To me, they come across as entertaining, talented, electronica / rap artists trying to make a go at it, riding exposure from a viral video.

SOURCES:
I heard about Die Antwoord initially (I think) from comedian, Andy Hines on the podcast Too Beautiful To Live - http://www.tbtl.net/ .